Tip: Understanding The Google Adwords Ad Auction
Posted by yhk on Mar 17, 2009
This is a new video released by Google that talks about how the auction system works for Google AdWords. It explains how bids (maximum cost per click) and Quality Score work together to determine your Ad Rank, which in turn determines how much you pay.
Google #1 on Alexa Rankings
Posted by yhk on Feb 25, 2009
Google finally beats Yahoo! on Alexa rankings. Check this out!
Google is #1. See the latest Alexa Rankings.
Yahoo! Ranks #2 now. Check here.
7 Reasons To Use AdWords Editor
Posted by yhk on Feb 25, 2009
Adwords Editor is a free Google application that allows you to manage your AdWords account/s through it. Here are my reasons why you should use this tool.
1.) Its Fast
AdWords editor will download your entire AdWords account to your computer. This way, you don’t have to wait for each page to load while creating an ad campaign. You simply create everything offline and then upload it to your account. This is precisely why it is faster than managing your account live online.
2.) Its easy
Using AdWords Editor is simple and easy. From creating an account to pausing a single keyword. Anybody can learn how to navigate by just playing around a bit. For those who still need Full article »
Tip: Understanding ROI in Google AdWords
Posted by yhk on Jan 29, 2009
One of the most important success metrics in Google AdWords is your return on investment. This will tell you how much of business AdWords got you, and whether it was worth it. The first time I used AdWords, I promoted my dad’s herbal medicines business. I spent less than $1 in AdWords advertising and got him around $200 in revenue. Thats what I call a super Return on Investment. Watch the video below to understand how it is calculated and what it should mean to your business and AdWords.
8 Reasons To Buy A Nintendo Wii
Posted by yhk on Jan 21, 2009
I wanted to buy a Wii ever since it debuted. In my country, it is not officially launched yet, so its not easily available. Around a year ago, a few sellers had Japanese consoles they were offering, but I decided to wait until I get my hands on an English one. Finally, last week,someone was selling 
one at work. A 4 month old US console with an Indian Adapter, extra controller, Wii Play, Nyko rechargeable batteries and charger. The price was a steal! After playing my first game, I knew I made the right choice. This is way better than buying an Xbox 360 or a PS3. Below, are my reasons why you should consider buying the Nintendo Wii Full article »
4 Reasons To Eat An Apple Everyday
Posted by yhk on Jan 13, 2009
Everyone has heard of the phrase – ‘An Apple a day keeps the doctor away.’ I have a vague memory of a vampire in a cartoon eating an apple and 
suggesting it keeps the dentist away. Anyways, these saying are indeed true and have scientific evidence to back them.
1.) Apples Contain Antioxidants
Antioxidants are a molecular substance that reduces oxidation in other molecules. The type of antioxidant found in apples is called Quercetin. A kilogram of apples contain 400 milligrams (mg) of Quercetin. So what do antioxidants do? Full article »
Tip: Using Analytics To Find Poor Keywords In AdWords
Posted by yhk on Jan 13, 2009
Like mentioned in the last post, Google Analytics can be used to review and optimize the performance of your Google AdWords campaigns. Below, is a short video which explains how you can identify and filter out poorly performing ads and keywords in AdWords using Analytics.
YHK
Tip: Regional Targeting In Google AdWords Using Analytics
Posted by yhk on Jan 11, 2009
Here is a short video from the official Google Business Channel on YouTube. It explains why and how you should smartly choose location targeting in Google AdWords using Google Analytics.
YHK
8 Tips to Speed Up Your Personal Computer (PC)
Posted by yhk on Jan 9, 2009
I’ve been using computers for more than 15 years now. I started off with those systems where MS-DOS was the most common way to access 
games and programs. I now have an AMD (dual-core 4800), 3 GB RAM with Windows XP installed. Over the years I have used systems with various different specifications. I have always faced the problem of the PC slowing down or hanging up. No matter how powerful your system is, the program requirements grow with it. And so, the PC is doomed to be slow for all eternity…
But fret not, the tips I give below will help you considerably speed up your machine. Full article »
8 Tips To Improve Your Productivity At Work
Posted by yhk on Jan 7, 2009
During economic recessions and downturns, one word is most often heard: ‘Layoffs.’ Com
panies downsize to reduce costs. However, it is in their best interest to retain the most productive employees during these difficult times. Whether your job involves door to door sales, calling or receiving calls, packing, emailing, writing code, or even delivering snail mail, the tips I give below should help you in increasing Full article »